Become a competitive and successful salesperson with EFFECTIVE REAL ESTATE SALES AND MARKETING! With an overview of the relationship between marketing and sales, this real estate text provides you with the tools and information you need for success. The proven techniques discussed include insight understanding consumer behavior, effective communication, and time management. In-depth coverage of current technology trends with real world applications found throughout will equip you for today's competitive marketplace.
Proven Step-by-Step Approach -- Rosenauer provides a logical sequence of preparation steps for successful selling, and his proven techniques can serve both as an effective tool for beginners in the field, as well as a proven reminder for the sales veterans looking to review approaches that work.
Up-to-Date Coverage of Technology ? New to this edition is current coverage of technology and the increasingly importance role it plays in the success (or failure) of real estate professionals in today?s competitive business environment.
"Trends and Issues" features: Take what you learn to the next level by using it to answer questions in the text to begin laying the foundation for your marketing success.
"Technology in Action" features รข?? These boxed features found throughout the text highlight how technology plays a role in every aspect of today's marketing for real estate professionals with real world examples of technology applications.
|